Conceptual image
- 01See the real gap
- 02Choose the next move
- 03Grow the deal
- 04Forecast from evidence
One deal, one turning point
From “it looks good” to a date you can defend.
A deal that was stuck, in four steps. Click through them and watch the route to the order fill in.
Nordlicht Logistics · route to the order
Cold-chain monitoring · €120k
Pilot
Done · users convinced
Who signs
Not known
Next customer step
None agreed
Expected order
Unclear
no customer date yet
Forecast basis: No customer step leads to an order yet — “this quarter” is the seller's hope
Not confirmed by the customerAn illustrative example: the company, people and dates are made up.
For sellers
Talk it through. Walk in prepared.
Your own thinking comes first. Then the coach tests the one unknown that matters, offers its view, and helps you decide what to ask the customer next.
Next customer moveThomas shows Anna Berg the pilot results · Thu 22 Oct
For sales leaders
Know which deals need you — and why.
A private place for sellers to work a deal through; for you, a short view of the customer's evidence, the open question, and where your involvement could change the result.
A forecast you can defend: every deal's date and chance come from what the customer confirmed — no sandbagging, no overpromising.
Each deal that needs attention says why, in one line — a date that moved, two statements that disagree, a deal gone quiet, a step without a date. Open the deal for its timeline and a short summary of each coaching session.
Coaching stays private · deal signals are shared
You see what was established and agreed, never the seller's words.
Needs attention · 4 of 7 deals
Example · as of 8 OctNordlicht Logistics · €190k · Lena W.
Date missing“Ask Thomas for the board date” is agreed but has no date.
Helios Foods · €240k · Marco B.
ConflictTwo statements disagree on whose budget it is — clarify which holds.
Kestrel Labs · €60k · Jana K.
Gone quietNothing coached or recorded for 17 days (last 21 Sep).
Aurelia Insurance · €310k · Tom R.
Overdue“Security review with IT” was due Fri 2 Oct.
Trust that supports candour
Private thinking. Useful visibility.
Sellers need room to be honest about a difficult deal. Managers need to know what has been established, agreed and left open.
Stays with the seller
- The coaching conversation, word for word
- What you asked and how you put it
- Drafts the coach wrote for you
summary
Reaches the manager
- The deal's facts, each with its source and date
- Agreed steps and customer dates
- A short summary of each session — what was established and agreed
- Which deals need attention, and why
Bring us one deal you want to get right.
By invitation · Free for one seller and three deals · No deal details needed in your first message